In recent years the fashion limelight has zoomed in on ethnic menswear and as a result the stylish groom has begun to add class and panache to his wedding wardrobe. Whilst ethnic clothes were previously associated with those with a dubious sense of fashion, Asian grooms across the globe are opting for traditional wear more readily than ever before and take great pride in doing so.

Fortunately, gone are the days when going ethnic meant landing up at your wedding in an off the shelf garment which said absolutely nothing about your individual personality or style. This is an era of designers and designer wear and their glamorous, stylish and chic offerings have bought Indian males under the spell of ethnic grooms wear.